One of the many benefits of enterprise resource planning software is its ability to integrate with other systems to offer streamlined management solutions and logistics. This business management software can promote efficiencies throughout the enterprise. In addition to helping your accounting team stay compliant and your production department manage inventory, ERP software can also help your sales and customer service workers foster client relationships.

ERP software integrates with CRM, or customer relationship management software. This integration can yield a number of benefits, including increased sales, improved efficiency and product integration. By integrating ERP and CRM, your team can enjoy enhanced sales operations. Customers will love the seamless and efficient service they receive. You finance team will love the improved demand forecasting data, and your warehouse will enjoy the improved inventory management tools. 

Real-time information
By integrating enterprise data with customer engagement platforms, your team has access to up-to-date customer information. This enhanced business intelligence will help your team better serve and retain existing customers, while connecting with new ones. ERP gives users real-time information so they can adapt to any curveballs that come their way, and integration with CRM platforms helps them to streamline these changes for customer engagement. 

When a customer calls the service number for help with a product or an order, your call center will be able to seamlessly access this information without having to log into a whole new system or forward the customer to another department. After all, nobody likes being put on hold. Your team will also be able to instantly check on outstanding orders, connect with the inventory management system and quickly process any changes or corrections, so that none of your team has to return incorrect orders. 

A better snapshot of your customers
One of the best ways to serve and retain customers is to know them better. Integrating your ERP and CRM software systems gives your team a more complete view by drawing information from sales, to accounts receivable, to inventory, to buying habits. Your employees can better understand customer needs, and even anticipate their orders before they come in. 

Accent Software has been helping Indiana businesses implement and roll out ERP systems for over 15 years. We've helped over 130 local enterprises take advantage of this robust business management software through consulting, training and ongoing support every step of the way. If you're legacy system can't handle your growth and you're ready to take the next step to becoming a more efficient operation, contact Accent Software today.